Beyond the Pitch:
Aligning Sales Strategies
with Customer Needs -
Join us on May 9th, 2024
BEYOND THE TAGLINE: A BRAND PROMISE THAT IMPACTS THE BUSINESS COMMUNITY
Growth Lanes - Strategic Partnerships | Technology | Market Expansion
The Growth Opportunity:
The Made in Elk Grove Manufacturing and Technology Expo takes place in the heart of Elk Grove Village - home to the largest industrial park in North America. Their growth goal was to improve occupancy rates by retaining current businesses and attracting new ones. This one-of-a-kind event sponsored and hosted by the Village offers free booth space for Elk Grove-based businesses and free attendance to manufacturers and OEMs throughout the region, bringing awareness to Elk Grove and sales opportunities to the business community.
The Highlights:
- Developed this signature event as part of a successful integrated campaign that decreased industrial park vacancies by over 70%.
- The event consistently attracts more than 100 local businesses and 1,000+ regional attendees
- Developed and executed the annual event from 2013 to present
PLAN METHODOLOGY
GROWTH & STRATEGY PLANNING
BRAND AWARENESS & PARTNERSHIP CAMPAIGN STRATEGY
BUILDING A REVENUE GENERATION SYSTEM
ANNUAL CAMPAIGN BLUEPRINT
DRIVING GROWTH
REGIONAL EXPANSION
MEASURABLE OUTCOMES
PROVIDE OEMS, SUPPLIERS, AND COMMUNITY PARTNERS A UNIQUE OPPORTUNITY TO BUILD RELATIONSHIPS.
