Leveraging Video Technology for Effective Product Training
The Challenge Becker Aviation Differentiates by Serving Its Customers ...
Chicago Law Firm Rebuilds Employer Brand and Website
Introduction When Chicago-based law firm Sinars Slowikowski Tomaska ...
Anchor Harvey Forges New Area of Opportunity
Anchor Harvey is a data-driven aluminum forging company with a century-long legacy in precision manufacturing, engineering, and supply chain management in the USA. They’ve modernized the age-old aluminum forging process by introducing sophisticated technology to monitor and control every step of the process, ensuring part consistency from 1 to +1,000,000. Machine shops are found within a number of industries, including aerospace, automotive, and defense.
100-Year-Old Companies Still Need Brand Awareness
A century can seem like a lifetime. But, the window of opportunity for companies to celebrate their centennial anniversary (if they’re fortunate enough to survive that long) is very narrow, by comparison.
Integrated Marketing Strategy Helps Elk Grove Village Maintain Low Business Vacancy Rates
Elk Grove Village is consistently recognized for its ability to adapt and improve. Real Estate Journals Magazine named Elk Grove the 2022 Municipality of the Year for its unprecedented growth and continued demand as a leading business destination in the Midwest. Business Facilities Magazine also crowned Elk Grove the nation’s #1 Business Park.
Repositioning a Trusted Brand for the Next 50 Years
From a visual standpoint, we built upon the existing brand that has served KCC well since 1973 and updated its appearance for its future. That work included a bold anniversary mark that utilized the already recognizable “k” mark followed by “50" for a year of “k50” celebrations.
Funding Your Employer Brand Plan—A Numbers Game You Need to Win
With unemployment continuing to trend under 4%, and companies' focus on employee recruitment and retention as we all fight in the war for talent, savvy leaders are starting to invest in employer brand strategies as part of their growth plan and competitive advantage.
